Dec 14, 2009
UEFA has just presented a new logo of Euro 2012 (European championship in football) which will be held in Poland and Ukraine. There are some controversies which are discussed in Poland right now:
-Polish flag's colors are not red and white (they are white and red instead)
-Some say it's too Eastern-Europe-like and not very fancy
Euro 2012 official logo:
Bigger version of Euro 2012 logo:
Euro 2012- map of venues in Poland and Ukraine:
The brand story of UEFA Euro Championships 2012 logo:
Personally I have to admit that I am not really sure what to think about it. The flourishing football with the flags as leaves gives good associations and should work well as a symbol. But on the other hand- hmm, it looks as a big-headed guy with widespread arms or sth. And it's really kind of old-fashioned, maintaining the stereotype of backward Poland and Ukraine..
And what do you think?
-Polish flag's colors are not red and white (they are white and red instead)
-Some say it's too Eastern-Europe-like and not very fancy
Euro 2012 official logo:
Bigger version of Euro 2012 logo:
Euro 2012- map of venues in Poland and Ukraine:
The brand story of UEFA Euro Championships 2012 logo:
Personally I have to admit that I am not really sure what to think about it. The flourishing football with the flags as leaves gives good associations and should work well as a symbol. But on the other hand- hmm, it looks as a big-headed guy with widespread arms or sth. And it's really kind of old-fashioned, maintaining the stereotype of backward Poland and Ukraine..
And what do you think?
Labels: identity, logo, typo, typography
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I hate the logo and the identity. I'm from Poland and I'm a bit ashamed of what they did.
To much everything.
This is LOGO ang it sholud be as simple as possible. So we have here a ball and flowers and typography, and shadows and this r connected with o...
The map – I thought it's a joke... well it was not..
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blog.syfonstudio.com |
January 24, 2010 4:10 PM
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